Address: 900 King St, London, ON
Style: Fritters
Price: $$
As unlikely as the idea of a fritter franchise may sound, this bakery actually has 4 (or more?) locations in a few surprising places, London and Hamilton being the most prominent. Now, you can imagine my excitement of visiting what should be a fritter specialist - the decor consisting of Dutch newspaper articles seemingly plastered on one wall only increased that excitement. Are these then appelbeignets!? At this point I was already licking my lips...
There were two possible ways this could go: The Fritter Shop exceeded or met my expectations or it was a letdown. Unfortunately, it was the latter. These guys are unique in that they sell several flavours of "fritters" ($2.50 each; discounts on multi-packs) - except that given the fact that the raspberry and blueberry ones are filled with jam, when does a fritter turn into a plain old jelly doughnut? I liked how the apple fritters had the classic apple ring inside, but the downfall in all cases was the dough. It wasn't sweet at all and has the taste and texture of a savoury patty. A fellow taster said it reminded him of the handheld apple pies fast food places sell. It was a little too soft, didn't have much taste and there was something... commercial about it. This place had the potential to be a lot better than it was.
Rating: **1/2
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