Gwangjang Market Doughnut Twists [Mimi's World Tour]

Bakery: Gwangjang Market Doughnut Twists (광장시장찹쌀꽈배기)
Address: 170-1 Jongno 1.2.3.4, Jongno-gu, Seoul; inside Gwangjang market
Website: n/a 
Style: Korean, doughnuts 
Price:

Want to experience heaven in a paper cup? Here's your chance - the name might be a mouthful, but this stall in Seoul's Gwangjang market (look for the yellow sign next to the coffee towards the end of pancake alley) has some incredible doughnuts and earned the first as well one of the only 4-star reviews for Korea. A Mimi 4-star review is like a Michelin star for bakeries and desserts - never forget that!
This stall is little more than a doughnut factory: the dough is kneaded, divided, twisted and then fried. Only at the very end, right upon ordering, is the doughnut rolled in a mixture of sugar and cinnamon. There you go: the chewy Korean doughnut twist (1000 won). While the various TV channel appearances don't really mean all that much (come on, almost every stall had someone visit them; there's only so many places these variety shows can go), the line does and this line was even more promising, because everyone was waiting for the doughnuts. That's right: they were still being fried. And when mine arrived in its paper cup, it was hot and the cinnamon made it super fragrant. I bit into it and mmmm, oh man! when was the last time I'd had a hot, freshly fried doughnut? It was amazing; texture was perfect, slight crunch on the outside.... Truly a transcendental experience~

Rating: ****

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